Privacy Policy

Thank you for your interest in our website. The protection of your privacy is very important to us. Personal data is only collected on this website to the extent that is technically necessary. Under no circumstances will the data collected be sold. Below we inform you in detail about the handling of your data, which is always carried out in compliance with data protection regulations.

1. Responsible body and rights of the data subject

sway Sports & Health GmbH (hereinafter referred to as „sway Sports & Health“) is the controller within the meaning of the EU General Data Protection Regulation (hereinafter referred to as „GDPR“) and other national data protection laws of the Member States as well as other data protection regulations for the collection, processing and use of your personal data. sway Sports & Health can be contacted as the controller using the contact details provided below:

sway Sports & Health GmbH
FN 526072 k
E-mail: privacy@sway-group.com
Phone: +43 5 9611 
Aufeldgasse 66
3400 Klosterneuburg
Austria

This privacy policy applies to the website of sway Sports & Health GmbH, which can be accessed under the domain www.sway-group.com and the various subdomains (hereinafter referred to as „our website“).

We have appointed a data protection officer who you can contact at privacy@sway.at or at the above postal address.

You can obtain information about your data stored by us at any time free of charge and assert your right to rectification, erasure, restriction of processing of your data or your right to data portability. To do so, please use the contact details given above.
If you wish to object to the collection, processing or use of your data by sway Sports & Health GmbH in accordance with these data protection provisions as a whole or for individual measures, you can also send your objection by e-mail, fax or letter to the above-mentioned contact details.

You also have the right to lodge a complaint with a supervisory authority if you believe that the processing of your personal data is unlawful. You may exercise this right before a supervisory authority in the Member State of your habitual residence, place of work or place of the alleged infringement.

2. Personal data

Personal data is information about the factual or personal circumstances of an identified or identifiable natural person. This does not include statistical data that we collect, for example, when you visit our web store and which cannot be directly linked to your person.

Personal data is all information that relates to an identified or identifiable natural person. This includes, for example, information such as your name, your age, your address, your telephone number, your date of birth, your e-mail address or your IP address. Information for which we cannot (or can only with disproportionate effort) establish a connection to your person, e.g. by anonymizing the information, is not personal data. The processing of personal data (e.g. the collection, retrieval, use, storage or transmission) always requires a legal basis or your consent.

We collect, store and process your data for the entire duration of the processing of your purchase or your inquiry, including any subsequent warranties, for our services and in accordance with the statutory (in particular tax law) retention periods. Newsletters and electronic advertising will be sent until revoked.

Your data will not be passed on to third parties unless sway Sports & Health GmbH is entitled or obliged to pass it on for legal reasons. Excluded from this is the necessary forwarding of data by sway Sports & Health to service providers commissioned with the organizational or technical processing of the order or the execution of deliveries of goods, such as banks, post offices or parcel services, insofar as this is necessary for the execution of the delivery of goods. The data passed on in this way may only be used by our service providers to fulfill their task. Any other use of the information is not permitted and does not take place with any of the service providers entrusted by us.

3. Data processing

In the following, we will inform you which of your personal data we process when you use our products and services www.sway-group.com. We also explain for what purpose we use this data and on what legal basis.

3.1 Provision and use of the website www.sway-group.com
We collect and use personal data of our users only insofar as this is necessary to provide a functional website and our content and services or information.
When you access and use our website, we collect the personal data that your browser automatically transmits to our server. This information is temporarily stored in a so-called log file.

The following information is collected without any action on your part and stored until it is automatically deleted

– IP address of the requesting computer,
– Date and time of access,
– Name and URL of the accessed file,
– the website from which access was made (referrer URL)
– browser used and, if applicable, the operating system of your computer and the name of your access provider.
The aforementioned data is processed by us for the following purposes
– Ensuring a smooth connection to the website
– Ensuring the secure and convenient use of our website

Art. 6 para. 1 lit. f GDPR serves as the legal basis for the data processing mentioned under 3.1. The processing of the aforementioned data is necessary for the provision of a website and to enable secure and convenient use and thus serves to safeguard a legitimate interest of our company. In addition, there are no overriding interests of the website user, so that the interest of the website operator prevails.

As soon as the aforementioned data is no longer required to display the website, it is deleted. The collection of the data for the provision of the website and the storage of the data is absolutely necessary for the operation of the website. Consequently, the user has no option to object. Further storage will take place in individual cases if this is required by law.

4. Newsletter

You have the option of subscribing to an e-mail newsletter on our website. All you have to do is enter your e-mail address in the field provided. If you contact us using the form on the website or by e-mail, the data you provide will be stored by us for the purpose of processing your request and in the event of follow-up questions. We will never pass on this data without your consent. As soon as you have registered for the newsletter, we will send you a confirmation e-mail with a link to confirm your registration.

In this case, your e-mail address will be stored and processed solely for the purpose of sending you the requested newsletter. The content of the newsletter is used for advertising purposes. In particular, our products and services are advertised in our newsletter. You can unsubscribe from the newsletter at any time by clicking on the „Unsubscribe newsletter“ link in a newsletter.

5. Data transfer to third parties

We only pass on your personal data to third parties if:

– You have given your express consent to this in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR,
– this is permitted by law and is necessary for the fulfillment of a contractual relationship with you in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR
– if there is a legal obligation for the disclosure pursuant to Art. 6 para. 1 sentence 1 lit. c GDPR,
– the disclosure pursuant to Art. 6 para. 1 sentence 1 lit. f GDPR is necessary to safeguard legitimate company interests and to assert, exercise or defend legal claims and there is no reason to assume that you have an overriding interest worthy of protection in the non-disclosure of your data.
If we commission third parties with the processing of data on the basis of a so-called „order processing contract“, this is done on the basis of Art. 28 GDPR.

6. Server log data

When you visit our website, log data, which does not allow us to draw any conclusions about your person, is automatically logged and temporarily stored. This data includes, for example, browser type and version, referrer URL, shortened IP address, provider name and operating system used. All log data is evaluated anonymously by us or the service provider commissioned by us exclusively for statistical purposes, to improve our offer, to facilitate troubleshooting and to defend against attacks on our web store.

7. Cookies

In order to make our website user-friendly (web analysis) and to enable the use of certain functions, such as our web store or the product watch list, we use cookies in some areas.

Cookies are small files that are stored locally on your data carrier and that save certain settings and data for exchange with our system via your browser.
Most of the cookies we use are session cookies and are deleted from your hard disk after you close your browser. The long-term cookies we use remain stored on your hard disk for 30 days and are then deleted. When you visit our website again, it will automatically recognize that you have already visited us and which entries and settings you prefer.

By using our website, you declare that you expressly wish to use our web service and, if cookies are accepted according to your browser settings, that you agree to the use of these cookies. Most browsers are set by default to accept all cookies. However, you have the option of setting your browser so that cookies are displayed before they are stored, only certain cookies are accepted or rejected or cookies are generally rejected or deleted.

We would like to point out that changes to settings only affect the respective browser. If you use different browsers or change the end device, the settings must be made again. You can also delete cookies from your storage medium at any time. For information on cookie settings, how to change them and how to delete cookies, please refer to the help function of your web browser.

You also have the option of deactivating cookies on our website at https://sway-group.com/?cookie_settings=1.

8. Google Analytics and Google Adwords

This website uses Google Analytics, a web analysis service of Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (Google). The use includes the Universal Analytics operating mode. Google Analytics uses so-called cookies.

On behalf of the website operator, Google will use the information generated by the cookies to evaluate your use of the website, to compile reports on the activities and to provide further services associated with the use of the website and the Internet. Our legitimate interest in data processing also lies in these purposes. The legal basis for the use of Google Analytics is Art. 6 para. 1 lit. f GDPR. The information generated by the cookie about your use of this website is generally transmitted to a Google server in the USA and stored there. However, we would like to point out that this website uses Google Analytics with the extension „anonymize IP“ and therefore IP addresses are only processed in abbreviated form in order to exclude direct personal references. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
The data sent by us and linked to cookies, user identifiers (e.g. user ID) or advertising IDs are automatically deleted after 14 months. Data that has reached the end of its retention period is automatically deleted once a month.

We also use the online advertising program „Google AdWords“ and Google’s conversion tracking as part of Google AdWords. If you click on an advertisement placed by Google, a cookie for conversion tracking is stored on your computer. These cookies lose their validity after 30 days, do not contain any personal data and are therefore not used for personal identification.

If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you have clicked on the ad and have been redirected to this page. Each Google AdWords customer receives a different cookie. It is therefore not possible for cookies to be tracked via the websites of AdWords customers. The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. Customers only learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified.

If you do not wish to participate in tracking, you can object to this use by preventing the installation of cookies by setting your browser software accordingly (deactivation option).

You can also generally prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out repeatedly that in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available at the following link: http://tools.google.com/dlpage/gaoptout?hl=de.

Further information on terms of use and data protection can be found at https://www.google.com/analytics/terms/de.html, https://policies.google.com or http://www.google.com/policies/technologies/ads/, http://www.google.de/policies/privacy/.

By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

9. Matomo

Due to our legitimate interests in optimizing and analyzing our online offer within the meaning of Art. 6 para. 1 lit. f. GDPR. GDPR the service „Mato-mo“, which is offered by InnoCraft Ltd (150 Willis St, 6011 Wellington, New Zealand, NZBN 6106769). The service (Matomo) uses „cookies“ – text files that are stored on your end device. The information collected by the cookies is usually sent to a Matomo server in Germany and stored there, so that technically no third country transfer takes place. If data is transferred to InnoCraft’s registered office outside the EEA, this is protected by an EU adequacy decision for New Zealand. 

We have set Matomo so that IP addresses are only processed in abbreviated form in order to limit direct personal identification. IP anonymization means that the end of your IP address is replaced by zeros immediately after collection.

As part of the contract data agreement that we as the website operator have concluded with Matomo, Matomo uses the information collected to analyze website usage and website activity and provides services related to Internet usage.

The data collected by Matomo on our behalf is used to evaluate the use of our online offer by individual users, e.g. to create reports on the activity on the website in order to improve our online offer.

You have the option of preventing the storage of cookies on your device by making the appropriate settings in your browser. There is no guarantee that you will be able to access all functions of this website without restrictions if your browser does not allow cookies.

You can find more information on data usage by the Matomo Cloud here: https://matomo.org/matomo-cloud-privacy-policy/.

You may choose to prevent this website from aggregating and analyzing the actions you take here. Doing so will protect your privacy, but will also prevent the owner from learning from your actions and creating a better experience for you and other users.

10. Facebook Pixel / Remarketing / Retargeting

With your consent, our website uses the conversion tracking pixel service of Facebook, Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA („Facebook“). This allows us to track the actions of users after they have been redirected to a provider website by clicking on a Facebook advertisement. This enables us to record the effectiveness of Facebook ads for statistical and market research purposes.

The data collected remains anonymous. This means that we cannot view the personal data of individual users. However, the data collected is stored and processed by Facebook. We will inform you about this matter in accordance with our current information. Facebook may link the data to your Facebook account data and use the data for its own advertising purposes, in accordance with the Facebook data policy https://www.facebook.com/about/privacy/. Facebook Conversion Tracking also allows Facebook and its partners to show you advertisements inside and outside of Facebook. In addition, a cookie is stored on your computer for this purpose.
Only users over the age of 16 may give their consent. If you are under the age of 16, please contact your legal guardian.

Please click here to revoke your consent or edit your privacy settings on Facebook: https://www.facebook.com/ads/website_custom_audiences/.
Remarketing tags of the social network Face-book, 1601 South California Avenue, Palo Alto, CA 94304, USA are also integrated on our website. When you visit our pages, a direct connection is established between your browser and the Facebook server via the remarketing tags. Facebook receives the information that you have visited our site with your IP address. This allows Facebook to associate your visit to our pages with your user account. We can use the information obtained in this way to display Facebook ads. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Facebook. Further information on this can be found in Facebook’s privacy policy at https://www.facebook.com/about/privacy/.

Please click here to revoke your consent or edit your privacy settings on Facebook: https://www.facebook.com/ads/website_custom_audiences/.
For the option of deactivating cookies on our website, see point 7.

11. Social media plugins

Our website uses social plugins („plugins“) from the social network face-book.com, which is operated by Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA („Facebook“). The plugins are marked with a Facebook logo or the addition „Facebook Social Plugin“. When you visit a page on our website that contains such a plugin, your browser establishes a direct connection to the Facebook servers. The content of the plugin is transmitted by Facebook directly to your browser, which integrates it into the website.

By integrating the plugin, Facebook receives the information that you have accessed the corresponding page of our website. If you are logged in to Facebook, Facebook can assign the visit to your Facebook account. If you interact with the plugins, for example by clicking the „Like“ button or leaving a comment, the corresponding information is transmitted directly from your browser to Facebook and stored there.
The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as your rights in this regard and setting options for protecting your privacy can be found in Facebook’s data protection information https://www.facebook.com/about/privacy/.

If you do not want Facebook to collect data about you via our website, you must log out of Facebook before visiting our website.

12. Data security 

The security of your data is very important to us. All personal data requested by us is transmitted in encrypted form via a secure SSL connection so that it is protected against unauthorized access. In addition, we take further technical and organizational security precautions to prevent the loss, destruction and misuse of data. You should always treat your access information confidentially and close the browser window when you have finished communicating with us, especially if you share the computer with others. The personal data and information you provide will be protected with the greatest possible care against unauthorized access by third parties. We will take all reasonable measures to ensure the security of personal data. However, the customer is advised that the World Wide Web is accessible worldwide and that misuse in particular cannot be ruled out, so that unauthorized access by third parties to such data and information cannot be ruled out even despite the greatest possible care.