Company – sway Group

Mission.

We simplify nutrition for people worldwide with our plant-based, innovative nutritional supplements in the form of chewable, functional gummies. We are dedicated to supporting your daily health and well-being. Nutrition made easy.

Values.

Innovation We embrace creativity and continuous improvement to drive groundbreaking solutions.

Integrity We uphold honesty, transparency, and ethical standards in all our interactions.

Customer focus We prioritize understanding and exceeding the needs of our customers.

Teamwork We value collaboration, diversity, and respect among our team members.

Social Responsibility We contribute positively to our communities through responsible business practices.

Excellence We strive for excellence in quality, service, and operational performance.

Sustainability.

Environmental stewardship is at the heart of our operations. We strive to minimize our environmental footprint through sustainable practices, from sourcing raw materials to manufacturing and distribution. Our goal is to protect and preserve our planet for future generations.

Team.

Our team is the backbone of our success. Comprising talented individuals from diverse backgrounds, we unite under a common goal: to innovate, inspire, and achieve excellence in everything we do.

Benjamin Matzinger
CO-Founder & CEO

Benjamin strives for new possibilities and innovations. His passion is a driving factor behind sway’s dynamism.

Christopher Braeuer
CO-Founder & CEO

Christopher leads the company with strategic vision, decisiveness, and effective communication.

Dias Sabyr
HEAD OF SALES

Dias drives sales growth through strategic planning, effective execution and skillful customer relationship management.

Birgit Matzinger
CHIEF FINANCIAL OFFICER

Birgit manages financial operations, excelling in financial planning, risk management, and fiscal strategy to ensure sustainable growth and profitability.

Peter Grasspointner
HEAD OF IT

Peter excels in overseeing technology infrastructure, strategic IT planning, and cybersecurity.

Lissa Kravts
GRAPHIC DESIGNER

Lissa has a keen eye for detail, creativity in visual storytelling and expertise in product design, which guarantees high-quality and impactful creations.