sway Group
Private Label.
sway Group
Private Label.
Great products don’t happen by chance. They are built through market insight, science, creativity and flawless execution. We help brands launch gummy supplements consumers genuinely love and trust.
Benjamin Matzinger, Founder
Why Gummies?
01 Pleasant Taste
Consumers prefer enjoyable supplement formats.
02 Easy Daily Use
No water. No swallowing. Maximum convenience.
03 High Consumer Acceptance
Ideal for children and adults alike.
04 Premium Shelf Appeal
Modern products with excellent visual impact.
05 Higher Compliance
Consumers are more likely to take gummies consistently than traditional tablets or capsules.
06 Fast Growing Category
One of the fastest-growing supplement formats worldwide.
Our Gummy Expertise
01 Sugar-Free Gummies
Premium pectin-based technology with excellent taste, texture and stability.
02 Vegan Gummies
100% vegan formulations developed without gelatine.
03 High Active Formulations
Innovative gummy concepts with challenging active ingredients such as Creatine, Magnesium, Botanicals and Functional Mushrooms.
04 Custom Development
Tailor-made formulations developed exclusively for your brand.
05 Ready-to-Market Concepts
Fast market entry using our proven formulations.
06 Retail Ready
Developed for modern retailers, pharmacy chains and healthcare brands.
Build Your Own Product
in 4 simple steps:
1. Choose Category
2. Select Ingredients
3. Choose Colour, Shape and Flavor
4. Select Packaging
1. Category
From established bestsellers to the next big trends.
HEALTH & WELLNESS
Magnesium
Vitamin D
…
BEAUTY FROM WITHIN
Collagen
Biotin
…
SLEEP & RELAXATION
Melatonin
L-Theanine
…
ENERGY & FOCUS
Caffeine
B-Vitamins
…
IMMUNITY
Vitamin C
Zinc
…
HYDRATION & ELEKTROLYTES
Minerals
Electrolytes
…
WOMEN’S HEALTH
PMS
Hormonal Balance
…
KIDS NUTRITION
Multivitamins
Immunity
…
SPORTS NUTRITION
Creatine
BCAA
…
2. Ingredients
Our formulations are based on high-quality, science-backed ingredients.
Plant-based extracts
Ashwagandha
Green Tea
…
Vitamins & minerals
B12
Zinc
C
D
…
Functional actives
Collagen
Ceramidees
…
3. Color, Shape & Flavor
You can choose from a wide variety of colors, shapes and flavors.
Color
Red
Green
Orange
…
Shape
Heart
Star
Grape
…
Flavor
Strawberry
Banana
…
4. Packaging
We offer flexible formats for every sales channel.
Bottles (14 colors available)
150CC – 400CC
Doypacks
on-the-go formats
Flowpacks
2-4 piece trial
Endless Possibilities
Sugar-Free Formulations
Sugar-Based Formulations
Vegan Pectin Gummies
Gelatine Gummies
High Active Ingredient Loads
Sugar-Free Formulations
Premium Ingredients
Natural Colours & Flavours
Custom Shapes
Wide Variety of Flavours
Fruit Juice Options
Tailor-Made Formulations
Retail-Ready Concepts
Our Development Process
01 Strategy
Market insights & consumer trends.
02 Development
Formulation & ingredient selection.
03 Sampling
Taste, texture & optimisation.
04 Branding
Packaging, artwork & regulatory.
05 Production
Manufacturing, testing & quality assurance.
06 Launch
Logistics & retail market introduction.
Quality without compromise
Every gummy concept is developed to the highest international quality standards, ensuring outstanding quality, safety and stability throughout its shelf life.
IFS Certified Production
FDA Registered Facility
Accredited Laboratory Testing
Stability Support
Full Documentation
Complete Traceability
Do you want to learn more about our private label solutions?
We’d love to hear from you.
GET IN TOUCH
Phone inquiries
+43 5 9611
Private label inquires
Press inquires
Brand inquires
ADDRESS
Address
Aufeldgasse 66, 3400 Klosterneuburg
Country
Austria
