About sway Group
Rethinking how functional nutrition is created.
About sway Group
Rethinking how functional nutrition is created.
At sway, we believe functional nutrition should never feel like a compromise. That’s why we founded sway - to make healthy living both effective and enjoyable.
Benjamin Matzinger, Founder
Our Markets.
From our headquarters in Austria, we develop brands, private label concepts and distribution partnerships across more than 20 international markets, working with leading retailers, pharmacies and health & wellness partners.
7+ years
building nutrition brands
20+ Countries
international market presence
100.000.000+
gummies produced & sold
You can find us in ...
Austria
founded in 2020
Germany
expansion in 2021
Spain
expansion in 2025
France
expansion in 2025
Portugal
expansion in 2025
Italy
expansion in 2025
Poland
expansion in 2025
Czechia
expansion in 2025
Ukraine
expansion in 2023
Hungary
expansion in 2023
Bulgaria
expansion in 2025
Croatia
expansion in 2025
& many more
What sets us apart?
Gummy Specialists
Functional gummies are at the heart of everything we do, combining science, taste and consumer experience.
Retail First
Every concept is developed with retailers, pharmacies and consumers in mind from day one.
Innovation Driven
We continuously develop new concepts, ingredients and formats that create differentiation on shelf.
European Network
Strong partnerships across manufacturing, retail and distribution enable scalable international growth.
Quality Without Compromise
Reliable production, regulatory expertise and consistent product quality are the foundation of every project.
Built For Growth
Whether launching a new brand or entering new markets, every solution is designed for long-term success.
A selection of our Certifications.
IFS Broker
IFS Progress Logistics
V-Label
PETA
Company Sustainability
At sway, sustainability is at the heart of our mission. We are committed to minimizing our environmental impact through responsible decisions across our entire production and supply chain.
From using plant-based ingredients to reducing waste and packaging materials, we strive to create products that are not only good for you, but also for the planet.
By working with certified partners and continuously seeking for sustainable solutions, we aim to contribute to a healthier world for future generations.
We’d love to hear from you.
GET IN TOUCH
Phone inquiries
+43 5 9611
Private label inquires
Press inquires
Brand inquires
ADDRESS
Address
Aufeldgasse 66, 3400 Klosterneuburg
Country
Austria
