Brand – sway Group

sway Group

sway Brand.

sway Group

sway Brand.

sway believes great brands are built around people, not products. By combining science, exceptional design and meaningful innovation, we create functional nutrition consumers genuinely enjoy and proudly choose every day.

Benjamin Matzinger, Founder

Why consumers choose sway

Science made enjoyable.

We combine carefully selected functional ingredients with enjoyable gummy experiences that make daily supplementation effortless.

Designed for modern lifestyles.

Whether performance, beauty, sleep or everyday wellness—our products are developed around real consumer needs.

Affordable Premium.

Premium quality shouldn’t mean premium prices. We deliver modern, high-quality nutrition at an accessible price point.

Built for everyday habits.

The best supplement is the one people actually take. That’s why every sway product is designed to become part of a daily routine.

Made for modern lifestyles.

Whether you’re pursuing an active lifestyle, prioritising everyday wellbeing or looking for enjoyable nutrition for the whole family, sway creates functional gummies that fit naturally into modern life.

We combine science, convenience and exceptional taste to make healthy habits effortless every day.

From idea to everyday favourite.

Step 01: Consumer Insight

Every product starts with understanding what consumers actually need.

Step 02: Functional Ingredients

We carefully select ingredients supported by science and consumer relevance.

Step 03: Gummy Development

Our expertise transforms functionality into an enjoyable gummy experience.

Step 04: Packaging & Branding

Designed to stand out on shelf and online.

Step 05: Retail Launch

Developed for scalable retail distribution across multiple markets.

Step 06: Continuous Innovation

Consumer feedback and market trends continuously inspire our next generation of products.

Our brand products.

Ultimate Anti-Stress

Cheerful Magnesium

Premium Creatine

Essential Multivitamin

Women's Hair Vitamins

Deep Hydration #traveledition

Instant Energy #traveledition

Children's Multivitamin

Peaceful Melatonin

Peaceful Melatonin #traveledition

Premium BCAA

Premium L-Carnitine

Shining Vitamin D

Strong Immunity

Timeless Beauty

Timeless Beauty #traveledition

Endless Libido

Pure Glam Hydro

Deep Hydration + Strong Immunity #traveledition

Deep Hydration + Instant Energy #traveledition

Men's Hair Vitamins

Radiant Glam Glow

Hydro #traveledition

Deep Hydration + Timeless Beauty #traveledition

Women's PMS

Instant Energy

Deep Relax

Smart Omega

Eternal Glam Anti-Aging

Anti-Aging #traveledition

Glow #traveledition

Powerful Vitamin B12

Immunity #traveledition

Multivitamin #traveledition

Children's Sleep

Children's Probiotics

Acerola Vitamin C

Children's Omega

Children's Bones

Children's Brain

Multivitamin Kids #traveledition

We’d love to hear from you.

GET IN TOUCH

Phone inquiries

+43 5 9611

Private label inquires

office@sway-group.com

Press inquires

press@sway-group.com

Brand inquires

sales@sway-group.com

ADDRESS

Address

Aufeldgasse 66, 3400 Klosterneuburg

Country

Austria

sway Brand.

sway Brand.

sway believes great brands are built around people, not products. By combining science, exceptional design and meaningful innovation, we create functional nutrition consumers genuinely enjoy and proudly choose every day.

Why consumers choose sway

Made for modern lifestyles.

From idea to everyday favourite.

Our brand products.

We’d love to hear from you.

GET IN TOUCH

ADDRESS

01 - home

02 - about

03 - services

04 - contact