Private Label – sway Group

sway Group

Private Label.

sway Group

Private Label.

Great products don’t happen by chance. They are built through market insight, science, creativity and flawless execution. We help brands launch gummy supplements consumers genuinely love and trust.

Benjamin Matzinger, Founder

Your vision. Our expertise.

End-to-End Development

From concept and formulation to production, packaging and logistics- we manage the entire process.

Gummy Expertise

Specialized in premium gummy supplements with proven formulations and trend-driven concepts.

Regulatory & Quality

European quality standards, regulatory expertise and trusted manufacturing partners ensure reliable market launches.

Faster Time-to-Market

Efficient project management helps bring new products to market quickly and with confidence.

Who this is for.

Established Brands: Expand your portfolio with innovative gummy supplements developed under your own brand.

Retailers & Private Labels: Tailor-made gummy concepts for supermarkets, pharmacies, drugstores and travel retail.

Growing Businesses: From first product ideas to complete product lines, we help ambitious companies launch successfully.

How does the process look like?

Step 01: Market & Trend Analysis

We identify market opportunities, consumer trends and the right positioning for your product.

Step 02: Concept Development

Together we define product concept, target audience and commercial strategy.

Step 03: Formulation

Science-backed formulations with carefully selected ingredients and functional actives.

Step 04: Design & Packaging

Packaging solutions tailored to your retail channel and brand identity.

Step 05: Regulatory & Production

We coordinate compliance, quality assurance and certified manufacturing.

Step 06: Delivery & Launch

Reliable logistics and ongoing support until your product reaches the shelf.

Available Formats.

Bottles (150CC - 400CC)

Doypacks (on-the-go formats)

Flowpacks (2-4 piece trial)

Customizable Design & Branding

We’d love to hear from you.

GET IN TOUCH

Phone inquiries

+43 5 9611

Private label inquires

office@sway-group.com

Press inquires

press@sway-group.com

Brand inquires

sales@sway-group.com

ADDRESS

Address

Aufeldgasse 66, 3400 Klosterneuburg

Country

Austria

Private Label.

Private Label.

Great products don’t happen by chance. They are built through market insight, science, creativity and flawless execution. We help brands launch gummy supplements consumers genuinely love and trust.

Your vision. Our expertise.

Who this is for.

How does the process look like?

Available Formats.

We’d love to hear from you.

GET IN TOUCH

ADDRESS

01 - home

02 - about

03 - services

04 - contact